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Press Kits

2012 Toyota Prius v Press Kit



Toyota has expanded the iconic Prius into a family of vehicles with the arrival of the seven-seat Prius v.

The "v" behind the Prius v name stands for versatility - the first car in Australia to offer customers the flexibility of seven seats combined with a hybrid powertrain.

Prius now becomes the first full hybrid vehicle available as a standalone model range, with Prius v joining the Prius c and the flagship Prius hatch.

Newly designed from the ground up, Prius v is longer, wider and taller than a standard Prius with an extended wheelbase, making it possible to accommodate adults in all three rows.

The adoption of three-row seating has been achieved by the installation of a highly compact, space-saving lithium-ion battery pack.

Placed under the centre console between the front seats, it is the first lithium-ion battery to be fitted to a Toyota sold in Australia.

Prius v will be priced from $35,990* with advanced features including a 6.1-inch display-screen audio system, automatic air-conditioning, 16-inch alloy wheels, energy monitor, head-up display, keyless entry and ignition, daytime-sensing headlamps, electric power steering, cruise control and daytime running lamps.

Seven airbags, a reversing camera, hill-start assist, stability and traction control, and anti-skid brakes with brake assist and electronic brakeforce distribution are standard.

Prius v showcases the latest generation of Toyota's Hybrid Synergy Drive® powertrain, which employs a 1.8-litre Atkinson cycle petrol engine and a powerful 60kW electric motor for a combined system output of 100kW.

Supported by low weight and strong aerodynamic performance, Prius v returns class-leading fuel economy of 4.4 litres/100km and CO2 emissions of 101g/km**.

Toyota Australia's executive director sales and marketing Matthew Callachor said Prius v will hold a unique position in the Toyota line-up as well as the industry.

"Prius v will compete in multiple segments with its combination of size, versatility and fuel efficiency in a mid-size package," Mr Callachor said.

"We see Prius v as an alternative to small or mid-size sedans and wagons as well as compact SUVs and crossover vehicles - with fuel economy few of them can match," he said.

"With the added cargo space, the Prius v might also make an ideal light delivery vehicle for florists and small-package delivery services.

"With all its useable interior space and convenience, as well as its competitive price, performance and fuel economy, Prius v will present a compelling choice for buyers," Mr Callachor said.

Toyota now has a Prius family member to suit a diverse range of buyers, lifestyles and budgets.

Prius v pricing sits logically at the top of the Prius family with the Prius c city car starting at $23,990* and the flagship Prius from $33,990*.

The new car's seven-seat format features three independent sliding, reclining and split-folding second-row seats and a 50:50 split-folding third tier, providing a huge range of seating and cargo-carrying combinations.

Each row of seats is raised slightly above the one in front, providing clear forward visibility for all occupants while maintaining ample head clearance and legroom throughout.

Even with seven passengers on board, the Prius v provides 180 litres of cargo space. Stowing the third row of seats provides a flat luggage floor with a capacity of 485 litres.

Like Prius, there are three "on-demand" drive modes to increase the capabilities of the full hybrid powertrain.

EV mode allows for ultra-quiet running on electric motor power alone for up to two kilometres, resulting in zero fuel consumption and emissions.

Eco mode prioritises fuel economy by slightly damping throttle response and limiting power consumption from the air-conditioning system.

Power mode boosts system performance.

Prius v, like all new Toyota vehicles, is covered by Toyota Service Advantage with a capped price of $130 for each of up to six scheduled logbook services in the first three years or 60,000km#.

*Recommended retail prices exclude dealer delivery, government and statutory charges and optional extras.
**Fuel consumption and emissions data will vary depending on driving conditions/style, vehicle conditions and options/accessories. Source of data: ADR 81/02.
#Maximum payable for standard scheduled servicing (normal operating conditions) until first of 3 years or 60,000kms (up to the first 6 services). Excludes Government & Rental vehicles. Contact your Toyota Dealer or go to for other exclusions and eligibility.

For more information, please contact:
Mike Breen
Manager Public Relations
Tel: (02) 9710-3341
Mob: (0418) 447 064

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Toyota's new Prius v is well specified, with seven SRS airbags, a reversing camera and head up display as standard equipment.

It has a Toyota-proven hybrid powerplant, including 1.8-litre petrol engine, electronically controlled variable-ratio transmission and regenerative braking.

For the first time on a Toyota hybrid it has a lithium-ion battery mounted in the forward console.

It also has the new Toyota hybrid feature of electronic pitch and bounce control.

Drive-selectable features include EV, Eco and Power modes.

Key features in the versatile Prius interior include a sliding three-part second-row seat and fold-flat 50/50 split third-row seat.

It has automatic climate controlled air conditioning and a six-speaker audio system with display screen, CD, Bluetooth™* and USB jack.

Interior equipment also includes multi-information display, four-spoke premium steering wheel with Touch Tracer sensitive controls for audio, air-conditioning temperature and trip display, and a tilt/telescopic-adjustable column.

Safety equipment includes seven SRS airbags, traction control, vehicle stability control, hill-start assist control and emergency stop lamp signal.

Exterior features include daytime running lamps, 16-inch alloy wheels with aerodynamic plastic covers, privacy rear side glass, and front and rear fog lamps.

Convenience features include cruise control, auto lights on (daylight sensing and auto off), Smart Entry/Push Start, automatic power-operated side windows, rear side sunshades and driver's seat electric lumbar adjustment.

Prius v has a temporary spare wheel to save luggage space.

*The Bluetooth™ word mark is owned by The Bluetooth SIG, Inc. Not all devices will be compatible and functionality will vary depending on the device.

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Toyota has applied its fuel-saving know-how to help improve the Prius v driver as well as the car.

Prius v incorporates tools motorists can use to drive more efficiently while the overall design approach was based on achieving smooth air flow over the car, underneath and along the sides.

These technologies are used to support excellent fuel consumption of the Prius v hybrid system that incorporates a high-efficiency 1.8-litre petrol engine, two motor generators and a lithium-ion hybrid battery.

Drivers can observe the power flow between the engine, motor generators, battery and wheels on an energy monitor, viewed through the 6.1-inch display-audio screen.

At a glance, the driver can see when the kinetic energy from the wheels is being converted into electricity for storage in the battery, when the car is operating on battery power alone, or when both the petrol engine and electric motors are propelling the car.

A hybrid system indicator provides an instant efficiency guide, showing whether the driver is using the accelerator pedal efficiently or for maximum power.

In addition, an EV (electric vehicle) lamp is illuminated when the Prius v is operating on electric power alone in order to help promote more efficient driving habits.

Depending on the battery's state of charge, drivers can select EV mode at the push of a button to operate the car without using any fuel or releasing any tailpipe emissions.

When the driver selects Eco mode, control logic for the air-conditioner and accelerator is altered to save fuel.

The Prius v itself was also designed to save fuel with a streamlined body that includes a levelled-off surface around the windscreen and smooth shapes for other surfaces.

Designers used two methods to produce the optimal body shape - the simulation of airflow by computational fluid dynamics and wind-tunnel testing using a clay model.

As the upper body was made of clay, designers were able to fine-tune the shape to achieve excellent aerodynamic performance, resulting in a co-efficient of drag just 0.29.

The frontal projection area was reduced through the shape of the pagoda roof and exterior mirrors, while the profile of the roof and tapered sides promotes smooth airflow.

Attention was also focused on the bumper corners, wheels, rocker mouldings and roof spoiler - and even the windscreen wiper blades sit under the path of the airflow, resulting in less drag.

Streamlined deflectors help direct airflow onto the radiator, reducing drag while improving engine cooling performance.

Airflow was optimised underneath the car with front and rear air dams and spats, as well as covers for the engine, suspension members, front and rear floor areas and fuel tank.

Other features include a roof spoiler that helps improve aerodynamic performance and the use of LEDs to reduce power consumption.

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Toyota is on track to sell one million hybrid vehicles around the world in 2012, according to the latest sales figures.

In the four months to April 30, hybrid sales - including the Prius family and Camry Hybrid - have totalled more than 400,000.

Toyota Australia executive director sales and marketing Matthew Callachor said the company sold almost 630,000 Toyota and Lexus hybrids globally in 2011.

"This year, Toyota has sold two-thirds that number in the first four months alone with sales tracking at better than 100,000 a month," Mr Callachor said.

"At that rate, 2012 will go down in history as the year of the hybrid - the first time customers have bought more than one million hybrids in a year.

"This level of volume makes it clear that hybrid technology has arrived and is offering a clear path to the future."

Last month, Toyota passed another milestone with the four-millionth hybrid car being sold since the original Prius was launched in Japan in 1997.

"We have now sold more than four million hybrid vehicles in about 80 nations," Mr Callachor said.

"This represents more than 80 per cent of all global hybrid sales, and gives the company an unquestionable lead in the drive towards sustainable mobility."

The Prius flagship is the world's best-selling hybrid with more than 2.6 million sales. In addition, Prius v has contributed about 150,000 and Prius c about 100,000.

Mr Callachor said the consumer trust in hybrid technology built by Prius would benefit other carmakers as they introduced hybrid vehicles.

"Prius has also had a positive impact on energy use and the environment, saving millions of litres of oil and millions of tonnes of carbon dioxide emissions."

Mr Callachor said the arrival of the Prius v - which joins the Prius c and the Prius flagship in Australia - would expand the appeal of Toyota's Hybrid Synergy Drive® environmental credentials and advanced technology to the widest customer base yet.

"While sharing a family resemblance and offering exceptional fuel economy, each of the Prius family members holds a unique place in the market with distinct differences that deliver unique benefits to a variety of ages and lifestyles.

"While the Prius c is a smaller car aimed at urban-based singles and couples, the Prius v targets families who require the space and flexibility of a larger, seven-seat vehicle," he said.

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Toyota's new Prius v packs an impressive amount of interior space into its 4615mm overall length.

Third-row seat space in the new hybrid model has been optimised by adopting a more compact Lithium-ion battery, located under the centre console box.

The new seven-seat model is just 135mm longer overall than Prius and 80mm longer in wheelbase, but has 785mm more interior length.

Prius v is 1775mm wide (30mm more than Prius) and is 100mm higher at 1590mm.

Prius v has more space in every seat than Prius.

The new vehicle has 1635mm of couple distance from front to third-row seat hip points, and 965mm of couple distance from front to second-row seat hip points.

It can comfortably accommodate persons 190cm high in the front seats, 180cm high in the second-row seats and 170cm high in the third row.

The raised roof profile in Prius v provides more headroom (measured from the hip point) and head clearance than in the flagship Prius.

Head clearance is 90mm (+25mm) for the front row, 75mm (+45mm) for the second row with 10mm clearance for the third row.

A relatively high front seating position provides good forward visibility.

The first and second-row seats have sculpted seat-backs to create additional leg room in the rear seats.

Prius v combines seating for seven with 180 litres of luggage space.

Flipping the third-row seats provides a flat-floor luggage space 985mm long with a capacity of 485 litres.

Luggage space length with the third-row seat in the normal position is 375mm.

The second-row seat splits three ways, with 180cm of fore/aft slide adjustment for the outer sections and 160cm of fore/aft adjustment for the centre section.

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The Prius v has been newly designed from the ground up.

All exterior panels are unique, marking it as an evolution rather than merely an elongated version of the flagship Prius hatchback.

The styling features an extended roofline that embraces the iconic Prius triangle silhouette with a unique profile that provides additional space for headroom and luggage.

Prius v has an impressively low drag co-efficient of 0.29.

Interplay between sleek surfaces and sharp edges gives the car a dynamic appeal and a bold, commanding look.

The front of the car incorporates sharp-edged headlamps, turbulence-minimising aero-corners for the bumpers and an enlarged trapezoid lower grille.

LED daytime running lamps contribute to a contemporary look and consume less power than traditional headlamp bulbs, improving visibility and safety.

Chrome plating on the foglamp surrounds and front grille provides a sense of luxury.

The front and rear bumpers are made from highly rigid TSOP (Toyota Super Olefin Polymer), which is lightweight and has excellent recycling characteristics.

The side profile of Prius v is characterised by a distinctive spindle shape, which enhances aerodynamic performance and ensures sufficient headroom for third-row occupants.

Forceful side character lines, rising from front to rear, define what Toyota calls a glazed geometric shape.

Wheel covers aid efficient airflow around the side of the vehicle.

Distinctive rear styling is highlighted by a practical, top-hinged tailgate, a roof spoiler and intricate combination lamps placed as far outward as possible to maximise the luggage compartment opening.

A roof spoiler provides additional aerodynamic benefits and provides a quality, streamlined appearance.

Underbody covers are used to aid aerodynamic performance, including engine cover, front and rear spats, front floor covers, suspension member covers, rocker mouldings and rear floor cover.

Prius v is distinctively hybrid with the blue Toyota emblems front and rear.

The Prius v name and the Hybrid Synergy Drive® mark are on the back door while a hybrid badge adorns the front fender.

Prius v is available in seven exterior colours: Glacier White, Crystal Pearl, Silver Pearl, Graphite, Ebony, Wildfire and Tasman Blue.

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The Prius v has a spacious, high quality interior with family-friendly features.

Designers paid particular attention to the instrument panel layout, with driver-related controls having a different background colour to the air conditioning and audio controls to maximise at-a-glance functionality.

Specific materials were chosen for certain areas of the interior to enhance durability, functionality and comfort.

For example, soft padding was used for surfaces ahead of front seat occupants to provide a sense of luxury, while hard, durable materials were used for high-use items such as the centre instrument panel.

A single multi-function air-conditioning dial controls cabin temperature, fan speed and outlet mode adjustment.

The dial has a simple, user-friendly interface and is positioned at a 50-degree angle, making it easy to reach and use for both front seat occupants.

The 6.1-inch display audio screen shows album and radio station information as well as reversing camera vision.

The innovative vacuum fluorescent display (VFD) and head-up display (HUD) enable the driver to view a range of vehicle information with minimal eye movement away from the road.

A long, sweeping centre console and concave-shaped door trims enhance the feeling of cabin airiness.

Manual rear side-window sun shades are standard equipment on Prius v and provide additional comfort for second-row occupants.

Prius v comes with fabric seats and two-tone grey interior trim.

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New Toyota Prius v has a drag coefficient of 0.29, to optimise fuel economy and minimise wind noise while offering seating for seven people.

Toyota used computational fluid dynamics (CFD) to optimise the wind-cheating properties of Prius v.

It has a triangle silhouette on the sides and 'aero corners' at the front and rear bumpers.

The roof spoiler has a varied cross section.

The centre section focuses on aerodynamic effect, while the side treatment blends with the moulding of the roof line to combine design and aerodynamic performance.

Under-body aerodynamic measures include front and rear wheel spats and a range of under-covers.

Prius v has an engine under-cover, front lower absorber, two front suspension member covers, four cabin floor covers, rocker mouldings, a fuel tank side cover and a rear floor cover.

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Toyota's new Prius v body uses several grades of high-strength steel and selected aluminium panels to optimise body rigidity and passive safety while meeting strict weight targets.

The Prius v body is state-of-the-art in design with a flat rear floor for extra space, bolt-on structures for ease of repair following low-speed accidents and high levels of pedestrian safety.

The highly rigid Prius v body structure has four key benefits:

• creates a strong central safety cell
• optimises ride, handling and stability by providing a stable platform for the suspension
• minimises noise, vibration and harshness (NVH), and
• increases vehicle durability.

Toyota is an acknowledged world leader in body design, based on its considerable computer-aided design (CAD) capability and knowledge acquired from an extensive vehicle crash-testing program.

Ultra-high-tensile steel up to 1580MPa is used in key areas such as the rocker panels, main roof cross-member, upper half of the inner B-pillars, rear bumper reinforcement, anti-intrusion beams in the doors and an under-floor brace.

Components pressed from high-strength steel sheet include the majority of the body frame, all main frame members for the floor, front side-members and front suspension members, the remainder of the front door surround (the sections not pressed from ultra high-strength steel sheet), front suspension member, front chassis cross-member, inner doors, B-pillar, main floor cross-members, front suspension towers and front floor centre panel.

The Prius v bonnet, bonnet inner panel and front bumper support are all made from aluminium, to save weight.

The body designers paid particular attention to creating a rigid structure around the suspension mounting points and the rear cabin area, to optimise handling and stability and reduce NVH.

The front spring supports are coupled with a straight-shaped cowl front, for enhanced lateral body stability.

The front spring support, cowl and front pillar are coupled with a brace, for enhanced fore/aft body rigidity.

In addition to the cowl brace and cowl front brace, Prius v has an instrument-panel reinforcement gusset.

The entire circumference of the rear door aperture has a box-like closed structure to optimise rigidity.

The rear body features extensive reinforcing to the lower back panel.

This creates rigidity to counter torsional forces in the body and hence improve steering stability.

The body has reinforcing sections and gussets on the rear wheel housing to increase lateral rigidity at the rear damper mounting points.

Prius v has braces on the front suspension member where the stabiliser bar is mounted, for enhanced suspension member fore/aft body rigidity.

Under the body, Prius v has steering stability braces in three key areas - from the tunnel area to side members, under the centre of the body between the main under-floor rails and for the rear suspension.

The braces from the tunnel to the side members are triangle/bridge-shaped for optimum rigidity.

Toyota has also optimised the rigidity of the mounting points for the rear suspension trailing-arm assembly.


The substantial front suspension member in Prius v is part of Toyota's chassis design philosophy to maximise body and suspension integrity, chassis performance, crashworthiness and NVH control.

The Prius v body has a comprehensive impact-absorbing structure for front, side and rear collisions.

The front impact-absorbing structure is designed to minimise cabin deformation by dissipating crash energy, beginning with high-strength steel front side members to absorb and disperse impact energy.

Under members are used to disperse the impact load from the radiator supports.

The door belt line reinforcements are optimised, to disperse collision energy through the accompanying pillar structure being substantially tied to the floor structure, roof and rocker panel.

A cross-member in the dash disperses load from the front side members to the floor member and upper body.

Special members on the front floor at the sides of the tunnel increase floor tunnel strength and the distribution of load from the front side members.

Both front footwells have a thick 'tibia' pad, to reduce the transmission of impact energy to the driver and front passenger's lower legs/ankles.

The side impact-absorbing structure includes an ultra high-strength steel centre roof cross-member, as well as ultra-high strength steel reinforcements for the centre pillar outer, rocker panel inner, rocker panel outer, roof structure and centre pillar hinge.

Bulkheads are used on both sides of the front cross-members, and the floor centre cross-member, to transmit impact load from the impact beams to the floor cross-members.

The side impact beams have been positioned to efficiently distribute crash impact energy.

Prius v also has a comprehensive impact-absorbing structure for rear-end collisions, with straight rear side members to reduce body deformation and reinforced rear side members.

Pedestrian safety design

Pedestrian injury-lessening measures include an energy absorber at the front of the front bumper reinforcement and a ribbed structure for the inner bonnet to cushion impact.

The aluminium bonnet has been designed with longitudinal ribs and hollow cavities to allow for deformation.

The side fenders and cowl section at the base of windscreen are designed with an open-section structure to collapse upon significant impact.

The Prius v front is designed with an energy-absorbing bumper and lower grille, as well as an 'impact absorber' to reduce the likelihood of a pedestrian's legs being caught under the vehicle.

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The new Toyota Prius v has a comprehensive package of noise absorption and noise reduction features designed to increase interior comfort while meeting strict weight targets.

The engine noise reduction strategy includes both a cowl insulator and dash insulator to help suppress noise from the engine bay.

The dash insulator wraps around the cowl flange as an added noise suppression measure.

The Prius v noise counter-measures begin with its highly rigid body structure, low co-efficient of drag, all-alloy engine and seamless transmission.

Additional body structures have been added, including vibration-reducing structures to the dash panel and floor.

Panel resonance tuning has been implemented through optimised floor rigidity, panel rigidity and the placement of beads.

The floor and rocker panels have additional structures to suppress body movement and hence noise.

The inner side of the front fender has a protector and a cover, to reduce outside noise from entering between the front fender and front pillar.

High-rigidity application-type damping material on the floor and dash panel delivers sound insulation performance and reduction in mass.

Felt/urethane composite insulation material is used to reduce weight.

Prius v has a dash panel outer silencer and a bonnet silencer.

Foam-based sound-insulation material has been placed inside the frame channels, reducing resonance noise encountered with hollow sections.

Sound-insulation and sound-absorbing materials have been added to the instrument panel and centre console.

In addition, Prius v makes specialised use of sound-absorbing felt, thin insulation material and urethane applied to key areas of the instrument panel.

Special attention was paid to minimising wind noise, including the flip-up design of the bonnet trailing edge to channel wind flow over the windscreen wipers.

Flush-surfacing features include a reduced step between the windscreen glass and the roof panel, a reduced gap between the windscreen and the front pillar, and a reduced gap between the front fixed glass and the front door frame.

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Toyota designed the new Prius v body for greater ease of repair in the event of minor collision damage.

The features, adopted at the front and rear, are intended to minimise damage to the main body structure and reduce repair costs.

The Prius v damageability measures include:

• front crash boxes between the bumper reinforcement and the front side member
• rear crash boxes between the bumper reinforcement and rear side member
• bolt-fastening coupling structures between the crash boxes and the side members they join, and between the radiator support and the side member
• a retracting mechanism on the radiator support to protect/suppress damage to the cooling system in the event of a minor collision.

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Toyota's Hybrid Synergy Drive® system gives new Prius v a combination of 100kW maximum power* and 4.4 litres/100km fuel economy on the ADR 82/01 combined cycle**.

The new Prius v shares much of its hybrid system with Prius.

However, the seven-seat model uses a lithium-ion HV (high voltage) battery for the first time on a Toyota in Australia.

The compact lithium-ion battery is located in the centre console, thereby creating additional space for the rear seats.

The Prius v 1.8-litre Atkinson cycle 2ZR-FXE engine delivers 73kW of power at 5200rpm and 142Nm of torque at 4000rpm*.

The vehicle's 650V electric drive motor has 60kW of power and 207Nm of torque.

Combined power is a maximum 100kW while the official emission figure is just 101 grams of CO2 per 1 km travelled*.

The Prius v Toyota 2ZR-FXE petrol engine was purpose-designed for high efficiency in hybrid operation.

It uses the Atkinson cycle (which has a higher expansion ratio than a conventional Otto cycle engine) to offer improved fuel economy and emissions.

It makes full use of combustion energy by effectively making the expansion stroke longer than the compression stroke.

It therefore harnesses more of the energy which would otherwise be lost out the exhaust in an Otto cycle engine into torque on the crankshaft.

Toyota has combined the Atkinson cycle with direct ignition, twin overhead camshafts, a multi-valve cylinder head and variable valve timing with intelligence (VVT-i), all of which improve efficiency.

The 2ZR-FXE engine also has cooled exhaust gas recirculation and an electric water pump.

The Prius v engine saves more energy through its belt-less design.

There is no alternator; a DC-DC converter supplies the nominal 12-volt power for the vehicle's ancillaries, including the lamps and audio.

The water pump, air conditioning compressor and power-steering assistance are all electrically powered, saving petrol and allowing those functions to continue to operate when the petrol engine is stopped.

The Prius v petrol engine does not have a conventional starter motor - the number one motor-generator instead acts as the starter motor.

*Maximum combined engine and hybrid battery output and torque constantly available within a specified vehicle speed range (Toyota in-house testing).

**Fuel consumption and emissions will vary depending on driving conditions / style, vehicle conditions and options / accessories. Source of fuel consumption data: ADR81/02 combined/urban/extra urban (L/100km) for manual / auto models.

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Toyota's Prius v has a Hybrid Synergy Drive® series-parallel hybrid drivetrain designed to provide the best balance of driveability, economy and low emissions.

The driveline consists of a 1.8-litre petrol engine, a flywheel damper, a compound set of planetary gears and two electric motors/generators, with a counter gear to drive the differential.

The transmission damper has coil springs which absorb torque fluctuations from the petrol engine and a dry-type single-plate friction material to absorb vibration - including NVH (noise, vibration and harshness) from petrol-engine start.

The first electric motor acts primarily as the generator so Prius v can store surplus power from the petrol engine in its battery. It also acts as a starter motor for the petrol engine.

The second motor acts primarily as an electric drive motor, but also as a generator during regenerative braking.

The compound planetary gear set consists of two sets of planetary gears, with a parking gear (also known as a compound gear) that links the ring gears of the two planetary gear sets and the counter-drive gear (which acts as a reduction gear to the differential).

The first planetary gear set acts as a power-split device, dividing petrol engine power between the generator and the counter gear (and the front wheels).

The second planetary gear set is a reduction gear for the 60kW electric drive motor, thereby allowing for a compact electric motor while optimising acceleration.

The electric drive motor has 207Nm maximum torque and 13,500rpm maximum revolutions.

The combination of the two planetary gears acts as an electronically controlled infinitely variable transmission (E-CVT) that seamlessly varies the transmission ratio for optimum performance, driveability and economy.

The use of planetary gears provides a significant saving in weight and space under the bonnet compared with either a traditional automatic transmission or a belt-and-pulley type CVT.

The use of gears for the transmission means there is no energy lost due to slippage.

The electric motor/generators and the planetary gear sets are housed in one lightweight, highly compact transmission casing - directly comparable in size with a conventional transmission.

The Prius v transaxle has water cooling for both electric motor-generators, compared with the drive motor-only in Prius.

Toyota has developed unique software to control the E-CVT, smoothly adjusting the revolutions of the petrol engine, generator and drive motor when the vehicle is accelerating, and allowing the petrol engine to be switched off when the vehicle is stationary or decelerating.

The new software creates three on-demand driving modes for the seamless E-CVT intelligent electronic transmission: EV (electric vehicle), Eco and Power.

At start-up and at speeds up to 50km/h Prius v can automatically operate in EV mode, driving on electric power alone - providing minimal noise and zero emissions for short-distance urban driving.

Prius v uses electric power exclusively to reverse.

The level of battery charge dictates vehicle range in EV mode, with a maximum range of approximately 2km.

The Prius v shift-by-wire transmission lever has four positions - R, N, D and B - for Reverse, Neutral, Drive and Brake (additional engine-braking effect).

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Prius v has a state-of-the-art electrical system that stores energy until it is required to power the vehicle.

The system consists of two electric motor-generators, an inverter, voltage converter and 201.6-volt lithium-ion battery.

Electrical energy is gathered during regenerative braking and from excess petrol engine energy driving the first motor-generator.

It is gathered in 650-volt AC and converted to 201.6-volt DC for storage in the battery.

When required for EV mode or acceleration, the energy in the battery is converted back to 650-volt AC to power the electric drive motor (MG2).

Boosting the voltage reduces power losses in the cabling.

The heart of the Prius v electrical system is the power control unit (PCU).

Located under the bonnet, it incorporates the main voltage boost converter and the inverter to convert the direct current to alternating current.

The inverter is water-cooled and has an exclusive electric water pump.

In addition, the PCU has a DC/DC converter to convert 201.6-volt DC power from the HV battery system to 12-volt DC to power ancillary devices (such as the power steering, electric water pump and headlamps) and charge the 12-volt auxiliary battery.

Prius uses a DC/DC converter to deliver 12-volt power in lieu of having a conventional 12-volt alternator driven by belt from the petrol engine.

The PCU also contains the motor/generator electric control unit and operational circuit.

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Prius v is the first Toyota in Australia fitted with a lithium-ion battery.

The new 56-cell battery has a unique, vertically double-stacked structure so it can be located inside the centre console.

The new location saves space for seating in the rear of the vehicle and centralises weight distribution.

The junction box, system main relay and monitoring unit are located in front of the battery stack to maximise second-row seat legroom.

Battery weight has been reduced by 7kg compared with Prius.

The cooling blower is located under the driver's seat.

The system makes use of the low heat generation characteristic of the lithium-ion battery technology and metal-housing thermal conductivity characteristics to ensure optimum battery performance.

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Toyota's new Prius v has a unique system that uses the vehicle's electric-motor torque to improve ride comfort.

The system, known as body control with torque demand, is designed to counteract the 'floating' sensation occupants can experience when the vehicle is travelling on smooth motorways or undulating roads.

The system has four benefits: improved ride comfort and handling, smooth turning and excellent responsiveness from the HV motor system while using existing components of the hybrid system.

It provides a flatter-feeling ride due to reduced body movement, reduced irregularity in steering feedback due to the increased body stability and improved yaw (turning) response during steering input.

The system uses the electric motor torque to apply small trim forces to counteract the direction in which the vehicle is naturally 'pitching' (lifting and diving) or 'bouncing'.

The system uses input from the vehicle's wheel-speed sensors to measure road input.

The information is fed to the hybrid system ECU (controller), which instructs the motor to apply the appropriate torque.

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Toyota has designed Prius v to optimise fuel economy and minimise CO2 emissions.

The comprehensive Prius v package of fuel-saving strategies begins with the Hybrid Synergy Drive® system, petrol engine stop feature and energy captured during regenerative braking.

It continues with the new seven-seat vehicle's low coefficient of drag of 0.29, competitive kerb mass, enhanced air conditioning efficiency and Eco driving aids.

Prius v has two Eco driving aids, a Hybrid System Indicator and an Eco driving indicator light.

It also has an EV driving indicator, which illuminates when the vehicle is travelling on electric power only.

The Hybrid System Indicator uses bar graphs to display real-time vehicle response to accelerator use, helping the driver modify throttle inputs and driving style to gain maximum fuel efficiency.

It also displays the amount of energy regeneration when the vehicle is using the electric drive system as a generator for vehicle deceleration.

The Hybrid System Indicator display is segmented into four areas - Hybrid Eco area, Eco area, Power area and Charge area - to provide easy understanding of current eco-driving conditions.

It encourages the driver to focus on the Hybrid Eco area, in which the petrol engine will stop more often.

The Eco driving indicator light turns green as an added reward when the driver is driving efficiently.

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Toyota's Prius v has three driver-selectable drive modes and an energy monitor to help drivers achieve the best possible driving efficiency and fuel economy.

Drivers can select three 'on demand' drive modes - EV, Eco and Power.

These modes supplement normal driving with the Prius v 1.8-litre Atkinson cycle petrol engine, 60kW electric drive motor and seamless intelligent electronic transmission.

From start-up and at speeds up to 50km/h, Prius v can operate in EV (electric vehicle) mode, driving under electric motor power alone.

The driver can also select EV mode manually, allowing for urban driving with minimal noise and effectively zero emissions*.

EV driving range is determined by the state of battery charge and throttle input.

Toyota's series-parallel hybrid technology (Hybrid Synergy Drive®) makes EV mode possible.

It is not available to drivers of parallel hybrids, otherwise known as mild hybrid vehicles.

Prius v Eco mode prioritises absolute fuel efficiency* by limiting excessive air conditioning and excessive drivetrain energy output.

The system reduces throttle opening by 11.6 per cent compared with normal mode, to suppress excessive energy consumption.

Eco mode also initiates a range of fuel and energy saving measures with the air conditioning and engine cooling system.

These include reducing air-conditioner compressor maximum revolutions and (when the external air temperature is above 20 degrees) switching to auto internal air recirculation for a certain period to reduce air ventilation loss.

The required coolant temperature for engine start-up is reduced, to ensure cabin heating performance and increase fuel efficiency* by increasing the frequency of engine stopping.

In addition, the blower level is reduced when the engine temperature is low to reduce blower power consumption.

Eco mode does not need to be reset when the ignition is turned off - it can be cancelled by pressing the Eco switch or switching to Power mode.

The Power mode modifies response to throttle inputs, improving accelerator response and providing greater driving pleasure.

*Fuel consumption/efficiency and emissions will vary depending on driving conditions/style, vehicle conditions and options/accessories.

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The new Prius v chassis provides optimum steering stability and supple ride comfort.

Its strong body, new platform and large footprint on the road for its body size provide the foundations for its ride and handling characteristics.

In addition, Prius v has a new multi-path upper support structure for the front suspension, designed to reduce road noise and increase ride comfort.

Prius v also has the unique ride-comfort feature of torque pitch control, using the torque of the electric drive motor.

Prius v has a 2780mm wheelbase, compared with Prius at 2700mm.

Front track is 15mm wider at 1540mm and rear track is 25mm wider at 1545mm.

The suspension is long-travel, all-coil, with new-generation gas-filled dampers.

Prius v rides on 16-inch alloy wheels with low rolling resistance tyres and aerodynamic plastic wheel covers.

The multi-path front upper support structure has separate rubber sections - each with optimised rubber characteristics and damping coefficients - to manage the inputs from the coil spring and the damper.

It allows input from the barrel-shaped coil spring to be transmitted through the body, bypassing the upper support.

The upper support's damping coefficient has been increased by 25 per cent compared with Prius, to provide more supple ride comfort.

The independent bushing design means the bush design and density can best isolate specific input load and frequencies.

Multi-path upper support also reduces road noise by decreasing the dynamic spring rate in the radial direction of the upper support.

The Prius v MacPherson-strut front suspension has specifically optimised spring and damper tuning combined with revised geometry.

It has a large castor angle for straight-line stability.

It provides an ideal balance of steering self-centering, steering weight and wheel alignment, with optimal negative camber change during turn-in to exploit the characteristics of the radial tyres.

The ball-jointed stabiliser bar layout has been optimised, to provide a high level of roll rigidity.

The Prius v rear suspension has a tuned semi-independent torsion beam, with the dampers located separately from the coil springs for optimum suspension performance and increased luggage-area width.

The damper upper mounting is 42mm lower than Prius, to ensure ample luggage space.

Separating the damper from the coil spring allows for a longer damper, to maximise wheel travel.

The damper mounts to the end of the trailing arm to maximise damper stroke relative to wheel travel and hence provide better damping potential.

The Prius v torsion beam is made by pressing a steel structure into a formed "V" section in a hydraulic press for optimum rigidity.

The torsion beam is strong laterally to control toe alignment but it also acts as a stabiliser bar.

The carrier bushing axis is canted diagonally towards the front of the vehicle, to keep the elastomers (synthetic rubber bush) in a constant pre-loaded state.

This helps ensure the bushes are always tight, for longer life, while increasing both steering stability and ride comfort.

The torsion-beam end-plate shape, hub and bearing accommodate a drum-type parking brake within the disc rotor (which is foot-operated).

Prius v has electric power-assisted rack and pinion steering, to reduce weight and petrol engine load, and allow for fine-tuning of the assistance curve.

New steering control logic gives a natural steering feeling, with specific mapping for Prius v.

The steering-gear ratio is 18.1:1, compared with 14.6:1 in Prius, to suit the seven-seat model's longer wheelbase.

Prius v has disc friction brakes all round, with 296 x 28mm front ventilated discs and 290 x 12mm solid rear discs.

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The Prius v braking system combines regenerative braking and an all-new friction-brake package, with an Electronically Controlled Brake System (ECB) balancing the two.

The Prius v friction brake system has increased braking power compared with Prius, to suit the vehicle's larger size and weight.

Pedal feel and brake control have been tailored to suit the new seven-seat hybrid model.

Prius v has 296 x 28mm front ventilated discs and 290 x 12mm solid rear discs.

The brake effective radius of the calliper is 119mm, compared with 101.5mm on Prius.

The rear brakes have been redesigned, with 42.86mm-diameter pistons and a drum-type parking brake in lieu of the lever-actuated type on Prius.

The Prius v brake system has a high (4:3) pedal ratio to reduce required pedal force and provide high levels of brake pedal feel and brake control.

Intelligent braking

Toyota Prius was the first Toyota in Australia with an electronically controlled brake system and an emergency brake signal that blinks the LED brake lamps at a frequency of four hertz to warn drivers behind when emergency braking is occurring.

These features have been adopted on new Prius v.

The emergency brake signal system operates when vehicle speed is greater than 55km/h and the system detects a significant deceleration force.

The system uses inputs from the acceleration sensor, wheel-speed sensors and brake-pedal switch.

It was designed based on research indicating that the blinking warning signal reduced the number of rear-end accidents.

The electronically controlled brake system was designed to minimise weight and package efficiency compared with conventional brake systems while optimising fuel economy.

The coordinated control of the friction and regenerative brakes contributes to improved fuel economy.

Electronic control allows a reduction in brake system weight while providing more precise brake-force distribution and closer cooperation with other related systems, which is beneficial to vehicle stability control operation.

This in turn contributes to outstanding vehicle controllability.

The built-in ECB actuator makes this possible because it can control the hydraulic pressure of the brakes on each wheel independently and progressively.

The ECB system in Prius v has four key benefits:

1. Brake pedal force detection: controlling the hydraulic source pressure applied to each brake calliper based on the detected pedal force, to generate additional braking force.

2. Maximised energy retardation: hydraulic brake pressure is controlled collaboratively by the hybrid system, based on the regenerative output from the drive motors, to achieve maximum efficiency.

3. Four-wheel independent braking control.

4. Braking performance is ensured via back-up system in the event of a malfunction.

The ECB is part of a package of leading-edge electronic active safety systems in Prius v which include ABS brakes, electronic brakeforce distribution, brake assist, VSC+ (vehicle stability control with steering assist) and traction control.

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Toyota's new Prius v, like every vehicle in the Prius family, prioritises safety with seven airbags, including driver's knee airbag.

It also has driver and passenger front airbags, driver and front passenger's side airbags, and full-length side-curtain airbags.

Prius v has a comprehensive package of active and passive safety measures as standard equipment.

The foundation for the vehicle's safety is its body structure, which makes extensive use of high-tensile strength steel sheet in key areas.

Special impact-absorbing features include the latest-design whiplash-injury protection (WIL) front seats and leg impact absorbing pads in the driver and front-passenger foot wells.

Prius v also has special design features to transmit side-impact energy from the centre pillar via transverse seat pipes to an impact-compatible box located at the front floor tunnel between the seats, and on to the centre pillar on the other side of the vehicle.

The Prius v front structure was designed to incorporate the latest pedestrian impact-reduction strategies.

Prius v has pre-tensioning and force-limiting front seatbelts, with ELR mechanisms on all seven seatbelts.

The second-row outboard seatbelts are ALR/ELR type.

The second-row centre seatbelt retracts into the roof lining.

All three second-row seats have child-restraint anchorage points with ISO-fix rigid anchors on the outboard seats.

The Prius v active safety package consists of vehicle stability control, ABS, brake assist and traction control.

Toyota's electronically controlled brake (ECB-R) system is standard equipment, with the system seamlessly blending regenerative and friction braking.

The fuel tank is located forward of the rear axle for added safety.

The LED tail lamps have Toyota's emergency brake signal system to warn following drivers when the vehicle is decelerating quickly.

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The new Toyota Prius v seats seven people, in three rows of multi-adjustable seats*.

The front bucket seats have 260mm of fore/aft adjustment, 60mm of height adjustment and up to 93 degrees of seat-back angle adjustment.

They are designed for occupant heights ranging from 146cm (JF05) to 193cm (AM95).

The Prius v front seats feature Toyota's latest whiplash injury lessening (WIL) design.

The Prius v second-row seat splits three ways and has up to 35 degrees of seat-back angle adjustment.

The two outer seat sections have 180mm of fore/aft slide adjustment and the centre section has 160mm of adjustment.

The second-row seat-backs tilt forward to provide access to the third-row seat.

The third-row seat splits 50/50 and has up to 33 degrees of seat-back angle range.

The second and third-row seats have convenient recline levers on the top of the seat-backs.

Toyota has designed the first and second-row seats with thin seat-backs to create additional leg room in the rear seats.

A specially designed second-row seat cushion optimises third-row seat foot space.

The Prius v interior can be configured for maximum seating capacity and carrying capability:

• third-row seats folded flat to provide 485 litres of flat-floor luggage space
• second-row seats also folded forward for maximum luggage space
• front passenger, second-row left outer and rear left-hand seat backs arranged to carry long cargo, and
• the option of folding the centre second-row seat forward to create a picnic table.
The second-row seat-backs have a durable plastic backing to protect the seat when carrying cargo.

*Some vehicle dimension figures are approximate and may vary due to options and accessory fitment.

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All-new Prius v features a raft of convenience features designed for optimum driver concentration and occupant comfort.

The ergonomically advanced interior contributes to improved safety by reducing driver eye movement to enable better concentration on the road.

Two high-tech innovations are standard equipment in Prius v - Touch Tracer and head Up display (HUD).

Both allow the driver to view important vehicle information with minimum eye movement.

In addition, Prius has a large, centrally located vacuum fluorescent display (VFD) instrument panel.

A reversing camera is standard equipment.

Touch Tracer, when launched on Prius in 2009, was the first display system in the world to allow steering wheel controls to read out on the instrument panel.

The system allows the driver to control various on-board functions without the need to look down or take their hands from the steering wheel.

When the driver lightly touches the audio or information dials on the steering wheel, a duplicate image is automatically displayed on the windscreen, via HUD.

This represents a further refinement of the system in Prius and Prius c.

Touch Tracer can be used to adjust audio controls and cabin temperature as well as checking fuel consumption.

The Prius v HUD uses wedge-shaped glass thickness in the windscreen to create a clearer image.

The HUD includes vehicle speed, air conditioning temperature and the Touch Tracer display.

The display can be adjusted for height and brightness or switched off.

Control is via a satellite switch, located on the right-hand side of the dashboard.

The HUD has been engineered to be clearly visible, even on snow-covered roads.

Air conditioning

Prius v has electrically powered automatic climate-controlled air conditioning.

The air-conditioner compressor has variable capacity and is linked to the Prius v Eco mode.

The heater control panel has a centrally located, human-friendly single-dial air-conditioning control, with the dial installed at approximately 50 degrees for ease of operation from the driver or front passenger seat.


Prius v offers optimum versatility in storage space.

The rear door opening is 1105mm wide, 95mm wider than Prius, and luggage space is 75mm longer than Prius at 985mm.

Prius v can accommodate a 9.5-inch golf bag with the rear seats in place and four such bags with the third-row seat folded.

Alternatively, the rear seat can be left in place and deck board flipped to accommodate more luggage.

The cargo area has a tonneau with a blind screen to conceal the contents of the luggage space, even when the second-row seats are reclined.

Cabin storage locations include five cup holders, 500ml bottle holders or A4-sized map holders in the front and rear door trim pockets, two additional 500ml bottle holders in the rear interior trim plus overhead sunglasses holder.

Prius v also has an 8.5-litre glovebox, 4.5-litre passenger-seat upper box, and a 2.0-litre centre console box capable of holding eight CDs.

The shift-by-wire transmission shift liberates space for the front cup holders and a 150 by 180mm area front console tray capable of holding a portable audio device or mobile telephone.

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Toyota's new Prius v has a large vacuum-fluorescent display (VFD) digital instrument panel for excellent visibility.

The meter panel is centrally located to minimise eye movement away from the road.

Further measures to minimise eye movement include positioning the Hybrid System Indicator, speedometer and shift indicator close to the driver.

Base illumination is blue, to enhance appearance and provide a cutting-edge feel, while the centrally located clock and the hybrid battery display are green to enhance visibility.

The centre of the instrument cluster is the drive monitor, with information on current fuel consumption, average fuel consumption and possible cruising range available by operating the DISP switch on the steering wheel.

Detailed fuel consumption and hybrid information is available on the display audio screen, including current fuel consumption, elapsed time, fuel consumption past record and the energy monitor display, with animation.

The audio display screen also shows air conditioner status when the driver uses the steering-wheel switches for air-conditioner control.

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Toyota Prius v has a six-speaker display audio unit with 6.1-inch touch screen and reversing camera.

The audio head unit is packed with safety and convenience features, including Touch Tracer steering-wheel control, AM/FM tuner and MP3-compatible single CD player.

It also has USB#/iPod®* connectivity, Bluetooth™** compatibility and audio streaming#.

The LCD touch-screen can display FM radio station ID as well as iPod album cover art and song/artist information.

It can also display fuel consumption information.

Speakers include 6" x 9" full-range woofers in the front door trim, 5.5cm squawkers under the windscreen and 16cm full-range speakers in the rear door trim.

Other features include a 3.5mm aux jack#.

Users can choose from seven languages.

#Not all devices will be compatible and functionality will vary depending on the device.
*iPod® is a trademark of Apple, Inc.
**The Bluetooth™ word mark is owned by The Bluetooth SIG, Inc. Not all devices will be compatible and functionality will vary depending on the device.

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Type Petrol
Capacity (cc) 1798
Code 2ZR-FXE
Description Four cylinder Atkinson cycle, DOHC, four valves per cylinder with variable intake valve timing and cooled EGR
Bore x stroke (mm) 80.5 x 88.3
Compression ratio 13.0:1
Max. power 73kW @ 5200rpm
Max. torque 142Nm @ 4000rpm
Fuel system (petrol) Electronic multipoint fuel injection with Electronic Throttle Control System
Fuel type 95 RON or higher
Fuel tank capacity (L) 45
Fuel economy (L/100km)* 4.4 (Combined)
  4.2 (Urban)
4.3 (Extra urban)
Carbon dioxide (g/km)* 101 (Combined cycle)
Type Series/parallel
System output 100kW (Combined)
Electric motor 60kW AC synchronous
Maximum voltage (V) 650
High-voltage battery Lithium-ion
- Voltage (V) 201.6
Driven wheels Front
Transmission description Electronically controlled Continuously Variable Transmission (E-CVT)
Transmission code P410
Final drive 3.703:1
Type Rack and pinion, Electric Power Steering (EPS)
Turns lock to lock (m) 3.31
Minimum turning radius (m) 5.5 (kerb to kerb)
Front Independent, MacPherson struts, L-arms, coil springs, gas dampers and stabiliser bar
Rear Semi-independent torsion beam, coil springs, gas dampers
Front 296mm x 28mm ventilated discs, with sliding callipers
Rear 290mm x 12mm solid discs
Stability control Electronically Controlled Braking (ECB), ABS with Brake Assist (BA), Electronic Brakeforce Distribution (EBD), Traction Control (TRC), Vehicle Stability Control (VSC) and Body Control with Torque Demand
Rims 16 x 6.5J aluminium with full size cover
Tyres P205/60 R16
Body type Monocoque 5DR liftback
Length (mm) 4615
Width (mm) 1775
Overall height (mm) 1590
Wheelbase (mm) 2780
Front track (mm) 1540
Rear track (mm) 1545
Coefficient of drag (Cd) 0.29
Running clearance 160mm
Kerb weight (kg) 1565
Gross vehicle mass (kg) 2115

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